Love’s Travel Stops newest location opened for business in Pine Bluff.

The new 24/7 travel stop, located at 4800 U.S. 65 South (U.S. Highway 65 and Arkansas 81 junction), adds approximately 40 jobs to Jefferson County.

“With its location along highways 65 and 81 and its proximity to Little Rock, Pine Bluff is a perfect location for a Love’s Travel Stop,” said Tom Love, founder and executive chairman of Love’s. “We’re happy to serve even more customers in Arkansas, and we look forward to becoming part of the Pine Bluff community.”

The 24/7 facility offers gourmet coffee, fresh fruit, name-brand snacks, Subway and Chester’s Chicken restaurants, RV parking spaces and more. Professional drivers can take advantage of 74 truck parking spaces, diesel-fuel pumps, showers, and other driver services. The opening of the Pine Bluff store marks Love’s 11th travel stop in Arkansas. Nationwide, Love’s has more than 440 stores in 41 states.

In celebration of the new store, Love’s will hold a ribbon-cutting in conjunction with the Pine Bluff Regional Chamber of Commerce at 11 a.m. Thursday, Dec. 21. During the ceremony, Love’s will present a $2,000 donation to Edgewood Elementary School.